Online consumer products research platform Zopper has launched a new mobile app designed to help customers in choosing the best product at the right price and from the best place whether online or offline.
The trends in shopping are changing rapidly. It is now going back to Indian roots of making a prudent decision based on knowledge assimilation on a product, discussion with existing users, comparison and then shortlisting the location/ store for shopping.
How does it help? The new application will help the customer in all these stages by acting as a trusted guide or a friend to them while they take their purchase decision by guiding them to best product for their requirements, finding them the right price for the chosen product and finally helping the customer in selecting the best location for purchase from both online as well as offline stores
How does the app function? The application is very intensive as it has to have tremendous data backup to support customer requirements. The application functions seamlessly by connecting with their backend servers where all the data about the whole product catalogue, pricing information and offline stores listings etc. is available. The servers in-turn are driven by intelligent algorithms that gather this data from thousands of online sources, saves this data and converts it into relevant information for customers. And this goes on 24/7, non-stop.
The application has been created in terms of the design and user experience to create a cool, sleek application that’s easy and a lot of fun to use!