Convenience and price are the two most important factors that influence your purchasing decision while doing your online hopping. Likely so, as a result of the recent recession and slower-than-expected return to stability, people are most persuaded to buy when the price is right. And the price comes into play in multiple ways. Shipping, taxes, fees, returns, coupons, discounts and giveaways all matter to consumers.
Infographics below, shows various factors that influence Online Shopper’s purchase decisions.
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