2018 will be an year flooded with the kind of marketing strategies you cannot think off. What are those key factors for the ultimate business success? Let us explore.
We all want to do some activity, small or big, selling a product or Service and everyone wants to do well. The activity could be anything like, Faster and Ease Communication systems, E-commerce and Cross Border E-commerce, Online retail business, Online Education/ Universities, Telemedicine / Health Services, doing Online Language Translations, Exploring Social Networks for marketing your products / services, Tours and travels using high tech facilities, Data storage / transfer by uploading/ downloading, Online Banking / Net Banking, Digital Economy, Media coverage at lightning speed and many more…
Imagine, Artificial Intelligence (AI)-powered live -chat tools like Intercom and Drift, can be used by marketers to communicate with customers. As this technology gets ironed out, it is likely that more brands will take up ‘AI live chat’ to better service website visitors.
Remember there are three factors that determine marketing success? Trust, Targeted audience and Budget. And you need a marketing strategy that suits you openations the best. And year 2018 provides many tools/ technology that you can choose from. Choice is yours.
Now let us have a look at the tools available to us to formulate your marketing strategy. Use of Artificial Intelligence (AI) for website messaging, Brands start to develop voice, Privacy protection, Investing in live events to further promote your Leading brands, Meeting Consumers expectations, ‘Influencer marketing’, Using Social Media for marketing, using augmented-reality content, Taking Personalization to the next level, how to market products to teenagers through Social media, Building reputation before promoting your brand, Identifying your Target audience and knowing the preferences, Ensuring good reviews and ratings for products, designing attractive offers, deals, discounts, E-mail marketing, Driving more Traffic to Your Website with Online Marketing, Use SEO Techniques to Boost Your Site Traffic, very good customer care, finally-have an eye-catching store.
So, it is up to the business people to decide the kind of marketing strategy and select the tools and move forward.
We shall briefly discuss about the above marketing tools in the future blogs. Until then….